Accelerate growth for beauty treatment

Growth Marketing

Ultherapy

March 2, 2018

ktc America

Growth Hacking

The Challenge

Ultherapy is a nonsurgical treatment to tighten and lift skin using ultrasound technology. The campaign faces two big challenges concerning online and offline communication: following health regulations strictly imposed by Mexican health regulator Cofepris, and making both physicians and patients get the message despite of these regulations.

 

#MarketingHacking
#Awareness
#OptimizationStrategies
#BeautyTech
#SmartSocialMedia

Our Approach

ktc took over the social media communication and launched campaigns overcoming health regulations successfully. Ultherapy’s benefits were broadcasted nationwide, increasing the number of physicians interested in purchasing the device and patients wanting to receive treatment.

ktc_yearbook_English_digital-18 - ultherapy

The Result

ktc proved to be crucial to execute concrete digital strategies, securing a strong position for Ultherapy in the digital domain.